Deep Purple Wool Kashmiri Pheran with Pink, Blue and Green Aari Embroidery

Buy any two pherans, get 10% off. Two for ₹4,500. The discount applies automatically in your cart.

A deep purple wool pheran from Kashmir, worked by hand in aari embroidery in pink, blue and green. Aari is done with a hooked needle, one stitch at a time, so each pheran in The Winter Edit has its own design.

It is cut loose and straight, in free size that fits S to XL. A pheran is an outfit on its own: wear it with jeans, denims, a skirt, palazzos or cigarette pants. It is not worn over a saree or a plain suit. There is only one of this pheran.

Fabric: Wool
Origin: Kashmir
Colour: Deep purple with pink, blue and green embroidery
Handwork: Aari embroidery
Fit: Free size, fits S to XL
Care: Dry clean only

Part of The Winter Edit.

In stock and ready to ship. Dispatched within 2 to 3 working days.

Silk, hand block printed crepe: 
Georgette and chiffon pieces too. Dry clean only. Store folded in a soft cotton or muslin cloth, away from direct sunlight and humidity, zari reacts badly to moisture and to synthetic storage bags. Keep perfume, deodorant, and hair oil away from the border and pallu. Refold along different creases every couple of months. Iron on reverse, or with a thin cotton cloth over the zari, on low heat.

Cotton:  
Hand wash cold, separately, for the first few washes. Don't wring, gently press out the water and dry flat or on a padded hanger, out of direct sun. Iron on the reverse side while slightly damp, medium heat. Store folded in a cotton or muslin cloth, away from humidity.

Shipping:
Free shipping across India. Dispatch within 2–3 working days. No international shipping.

Return & Exchange:
No returns or refunds for a change of mind. Exchange only for a manufacturing defect, reported within 7 days of delivery with a photo or video. Remedy is an exchange, or a refund if a suitable exchange isn't possible. If fall-hemming has been added, that piece is stitched to your measurements and is no longer eligible for exchange.

Handloom pieces vary slightly from each other and from the photos. That's part of being handwoven, not a defect, and screen colour can look different from the piece in hand depending on lighting. If you'd like to see the exact colour in real light before you buy, ask us for a video call or a fresh photo, we're glad to show you the piece as it actually is, not just as the screen shows it.

Why won't this come back once it's sold?
Because nothing here is made twice. A weaver doesn't reweave a piece to match, they move on to the next one. So once something sells, it's gone, not "notify me," not "coming soon," just gone.

Who actually makes what I'm buying?
Weavers and block printers we've worked with directly, over calls, in Varanasi, Lucknow, Bhagalpur, Kashmir, and Madhya Pradesh. Every piece is chosen by hand before it's ever photographed.

How do I know the piece I'm buying is really the one in the photo?
Ask to see it. A video call, the actual piece, before you pay. That's not a policy, it's just how this works here.